▷ About the book 

▷ The importance of

▷ Facebook for local business promotion Audience 

▷ Goals of the book 

▷ Overview of the chapters 

▷ Introduction to Facebook content strategy for e-commerce 

▷ Denying your target audience 

▷ Creating engaging content for Facebook 

▷ Types of content for e-commerce businesses 

▷ Tips for creating effective content 

▷ Developing a content calendar 

▷ Planning your content in advance 

▷ Scheduling your content 

▷ Measuring the effectiveness of your content 

▷ Facebook Insights 

▷ Analytics tools 

▷ Introduction to Facebook for local business promotion 

▷ Setting up a Facebook page for your local business 

▷ Creating a professional profile picture and cover photo 

▷ Adding your business information 

▷ Customizing your page 

▷ Creating engaging content for your local business 

▷ Types of content for local businesses 

▷ Tips for creating effective content. 

▷ Using Facebook to promote your local business. 

▷ Boosting posts 

Creating Facebook ads 

Using Facebook events 

Measuring the effectiveness of your Facebook promotions 

Facebook Insights 

Analytics tools 

▷ Introduction to Facebook for B2B lead generation 

▷ Setting up a Facebook page for your B2B business 

▷ Creating a professional profile picture and cover photo 

▷ Adding your business information 

▷ Customizing your page 

▷ Creating engaging content for your B2B business 

▷ Types of content for B2B businesses 

▷ Tips for creating effective content. 

▷ Using Facebook to generate B2B leads. 

▷ Creating Facebook ads 

▷ Using Facebook groups 

▷ Engaging with potential clients on Facebook 

▷ Measuring the effectiveness of your Facebook lead generation 

▷ Facebook Insights 

Analytics tools 

▷ Summary of the book 

▷ Final thoughts on Facebook for local business promotion 

▷ Additional resources for Facebook marketing 

▷ Call to action for readers to implement what they’ve learned.